Experience Profiles™

The Experience Profiles are a set of archetypes that planners can use to personalize their experiences, which increases engagement.

Insights for event engagement are generated by preferences and behaviors in four quadrants.

The resulting experience recommendations - for both planners and audiences - support iterative insights that build relationships.

The Experience Profiles™ become the venue for ongoing interaction and dialogue with your audience, starting pre-event.

• A quiz that includes your event name and logo, QR code and link to the quiz, with guidance for integrating the quiz into your digital or app experience.

• A Storycraft Lab Workshop with the core team to review the Experience Profiles and best practices for use. We’ll look at your event plans and discuss integration followed by a detailed recommendations report.

• Print ready Experience Profiles™ brandkit including digital overview cards, stickers/pins, icons, color specifications, canva templates for pre-event comms, videos and photo-booth-ready assets.

• Planner guide for how to integrate the Experience Profiles with your event platform/technology, consult with client and Tech provider to review implementation questions.

• Attendee-facing trail guides for the Experience Profiles™, their intent, how to utilize them and provide feedback.

• Post-event analysis reporting.